Where we work

Sixteen readings, each taken in its own country database. Difficulty is scored against the sites competing inside that one database, so a 35% in Australia and a 50% in the United States describe two different contests — they are not points on one scale.

Measured in Semrush on 27 September 2026, desktop, national metrics. Where a cost per click is shown as a dash the figure was not displayed on the reading.

The three Australian cities carry 18,600 searches a month between them at difficulty 33 to 35, with costs per click of $15.48 to $22.68 — the highest values in the whole set. Brisbane at 33% is the softest geographic term we have measured in any market.

That is the opposite of the intuition. The United States is the biggest market and its city terms run 36 to 50; Canada is the smallest and Toronto is the hardest single term anywhere at 58%, where Semrush estimates 91 referring domains are needed to compete. Size does not predict difficulty, and neither does distance.

It matches what the same exercise showed at national level: “white label seo” measures 8% difficulty in Australia against 28% in the United States, at $18.23 a click against $22.38. The full six-market comparison is published here.

We have no office in any of these countries, and no page here will pretend otherwise. Work is delivered from Ahmedabad, in the client’s time zone where the schedule requires it, and that is the arrangement a reader should expect from the outset.

Some of these terms are out of reach for us today and we will say which. On this domain’s current authority, the terms at 47% and above — New York, London, Toronto, the United Kingdom national term — are a twelve-month proposition, not a quarterly one. The terms that are reachable now are the service-specific ones: SaaS SEO at 8% difficulty in the United States, Shopify SEO at 14%, technical SEO audits at 19%. That is where our own effort goes first, and it is the same advice we would give a client with a new domain.

Scapex Technologies Private Limited is registered in Gujarat with its office in Ahmedabad. That is the one place we can describe from the inside rather than from a keyword tool, so it is the one Indian location that still has a page.

The India-focused city pages that used to sit here were retired on 27 September 2026. The demand behind them was real — Mumbai measured 8,100 searches a month — but it is demand from Indian buyers, and Scapex sells overseas. Keeping pages aimed at enquiries we would not take is a worse mistake than losing the volume.