Who we work with

Sectors we work in

Manufacturing and engineering · chemicals and pharmaceuticals · textiles · exporters and trading companies · logistics and freight · SaaS and software · fintech · ecommerce and D2C · healthcare · education · professional and legal services · real estate · startups and small businesses.

We used to have a separate page for each of these. They said almost the same thing thirteen times over, so we removed them. What actually changes between one sector and the next is not the method — it is the vocabulary your buyers search with, and how long the decision takes.

What changes by sector, and what does not

The vocabulary changes. A chemicals buyer searches by grade, specification and CAS number. A SaaS buyer searches by the job the software does. An exporter’s customers search in the vocabulary of the destination country, not of India — which is why the same product has two different keyword sets depending on who is buying it.

The buying cycle changes. Someone buying a ₹200 consumer product decides in a session. Someone specifying an industrial input decides over months, with three people involved, and needs different pages at each stage. That changes what we build, not how we measure it.

The method does not change. Measure what people actually search, check whether we can realistically rank for it, fix what is technically broken, build the pages that answer the question, and report against Search Console rather than a vanity number. That is the same work in every sector on this page.

What we will not claim

We are a new company and we do not have a case study in your sector. If someone shows you one, ask whether the numbers are theirs or the client’s, and whether you can speak to that client. What we can show you is our own measurement work, published in full, including the parts where we were wrong.

If your sector is not listed, it usually still works. The test is whether people search for what you sell — and that takes one lookup to answer honestly.